Call for applications

Road to Bassline Fest press release 2025

DO YOU OR SOMEONE YOU KNOW WANT TO BE A PART OF THE LIVE MUSIC INDUSTRY, BUT HAVEN’T HAD THE CHANCE? HERE’S YOUR ‘PAID FOR’ OPPORTUNITY TO LEARN IT FROM THE LIVE MUSIC PROS!

Live Music Lab call for applications

This limited opportunity is open to proactive youths based in township communities and central Johannesburg who are interested in gaining skills in event management, concert promotion, stage and backstage management, marketing within the music industry, and technical production.
If you answer “YES” to the questions below, then this developmental opportunity is for you:

  1. Are you an 18 to 25-year-old?
  2. Are you unemployed and in need of entry-level industry experience?
  3. Do you have a Matric certificate? (compulsory)
  4. Do you live in Johannesburg?
  5. Are you a solution-driven team player with creative industry interests?
What to expect

Trainees will participate in sessions introducing them to the music business. This will broadly cover South African live music development and an overview of the live music ecosystem, the different career opportunities in the sector, and how to network effectively with music industry professionals.

These sessions will be followed by training in focused modules chosen based on the organic strengths and interests of the trainees. Detailed in-depth knowledge of the ecosystem will be gained from an experienced professional, paired with the chance of shadowing professionals in their different functions on the day and in the build-up to the events.

How to Apply

Applications will open 15 January and close on 15 February 2025 or until the first 100 applications are received.

1. Take a moment to think about which of these work streams you could thrive in and why? 

  • Concert Promotion
  • History of South African Music
  • Artist Management
  • Technical Production
  • Stage and backstage management

2. Organise your responses offline first, on paper, and identify a specific function you
would like to work in and the type of company you would like to work for. This will help you with the compilation of your 350-word motivation (see form).

3. Video record your pitch (presentation) on a cellular device with decent video quality. Your video must not be longer than 2 minutes (120 seconds).

4. To apply and complete the form online and attach the requested supporting elements. (Certified ID copy, certified Matric Certificate copy, recorded video)

Click Here to apply

Selected program participants will be notified on the 28th of February 2025. If you have not heard anything from the Live Music Lab team by the 7th of March 2025, your application was unsuccessful.
Note: Selections will be made in line with Bassline Lives gender targets having a 70% presence of female participation in the program.

Contact Information:
If you have any queries, please contact
Reavin Cummings at: Livemusiclab@bassline.co.za


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